ROI

What is a dental metric and why does it matter to your marketing? Well, if you want to run a thriving private dental practice, providing high-quality dental care is not enough to keep your doors open. There are a few key performance indicators (KPIs) that you need to understand and monitor consistently. Monitoring these dental […]

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” — John Wanamaker If you’re not measuring your dental ROI don’t be (too) ashamed. You’re not alone. One survey conducted by Dental Economics found that more than 50% of dental practices don’t track the results of their marketing […]

Want to learn how to get more dental patients from your marketing? Who doesn’t? That’s why most practices turn to dental marketing experts to help make the phone ring. The truth is, getting the phone to ring is only the beginning of the new patient’s journey. While many marketing companies track conversion in terms of […]

The primary objective of your digital marketing strategy is to bring in new patients. But for that to happen, your phone has to ring. And while a ringing phone is good news for a dental practice, if you don’t know what marketing sources are generating the phone calls, how are you able to determine what’s […]

Your dental marketing is attracting new patients…isn’t it? When you invest in a dental marketing company to help attract new patients to your practice, you want to know that things are working. In fact, pretty much every dentist we work with says “I’ll spend a million dollars on marketing if you can prove to me […]