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If you were to ask me what dental billboards (or any billboards to be honest) I passed on my commute this morning, do you honestly think I could tell you? Well, actually, since I am a bit of a marketing geek, I do happen to make it a point to study those large display advertisements […]

The phone rings. A patient is checking out at the front desk, one just walked in the front door, and hygiene is walking another patient up to checkout. What happens? Obviously, the phone call goes unanswered. You’re not an octopus with 8 arms to do everything needed all at once, after all. And besides, they’ll […]

The industry standard phone conversion metric for dentists is 30%-50%. That means for every 100 people who call your private dental practice, 30-50 of them are scheduled for an appointment by the end of the phone call. That number may sound acceptable, but most dental practices fall below that conversion rate. Your phones are the […]

The primary objective of your digital marketing strategy is to bring in new patients. But for that to happen, your phone has to ring. And while a ringing phone is good news for a dental practice, if you don’t know what marketing sources are generating the phone calls, how are you able to determine what’s […]

1. Educational Instagram Video Posts for Dentists 2. Behind the Scenes Dental Instagram Post Ideas 3. Instagram Inspiration Posts for Dental Offices 4. Sneak Peek Dental Instagram Post Ideas 5. Before and After Dentistry on Instagram 6. Dental Team Photos on Instagram 7. Flashback Friday Photos for Dentists 8. Dental Contests on Instagram 9. Resharing […]

If you’re a dentist who wants more patients (and who doesn’t?) you know you have to get your dental website to rank high on Google Maps. After all, the top 3 Google Maps listings get 44% of the clicks, the largest portion of all page one results. If there are a dozen or more offices […]

*This blog was updated on November 20, 2019. It’s a question we hear again and again – how much does dental SEO cost? If you’re already working with a dental SEO company, then you probably know a thing or two about how much it costs to get the results you need to attract new patients. […]

If you’re considering optimizing your own website, or maybe just getting more educated about dental SEO marketing, you may have come across the term “technical SEO.” What is technical SEO? Well, there’s a lot to it. But today we’re going to show you all the good stuff you need to know about servers and hosting, […]

Your dental marketing is attracting new patients…isn’t it? When you invest in a dental marketing company to help attract new patients to your practice, you want to know that things are working. In fact, pretty much every dentist we work with says “I’ll spend a million dollars on marketing if you can prove to me […]

Dental referrals done right Do you know the number one most cost-effective way to generate new dental patients? Spoiler alert – it’s asking for referrals. You should be asking your dental patients for referrals every day. I know, it can be hard to get started but, with these three easy steps, you’ll be rolling in […]