Understand the Dental Marketing Funnel Better
New patients! While we love them, and they are certainly a metric worth measuring to gauge your practice’s success, they aren’t the only audience you should be crafting a dental marketing message to. There are many stages a potential patient goes through before they become the bread and butter of your practice. And guess what? […]
How to Present a Dental Treatment Plan to Your New Patients
Your first appointment with your new dental patient is going well. They seem to like your team. They’re impressed with your office. And you really seemed to hit it off when they sat in the chair. Then, comes the moment of truth — presenting the dental treatment plan. Although new patients will hope to get […]
Find the Right Fit for Your Dental Marketing Budget
It only takes one trip to a public beach to realize that “one size fits all” is a fallacy. The same goes for dental marketing budgets. Having a budget that is too big or too small can leave your practice with the wrong amount of exposure. And that can get ugly. If you’re using dental […]
16 Effective Dental Marketing Strategies to Grow Your Practice
In an industry with over 135,000 dental practices across the U.S., standing out with effective dental marketing strategies is more challenging than ever. Whether you’re a general dentist, orthodontist, or specialty clinic, the competition for patients is intense. To succeed in this market, you need a rock-solid strategic plan from an experienced dental marketing agency. […]
How to Make Your New Dental Patient’s First Appointment a Great One
You only get one shot at making a great first impression. And that’s certainly true when a new dental patient visits your office for their first appointment. If all goes well, you may have a loyal patient for life. But if you do anything that makes the patient feel undervalued, it’s not likely they’ll return. […]
A Conversion Rate Optimization Guide for Dental Practices
As a dental practitioner, your website is often the first impression potential patients have of your practice. To transform these visitors into new patients, you need to make it irresistibly easy for them to take the next step. Enter conversion rate optimization (CRO) – the key to unlocking your website’s full potential. Conversion rate optimization […]
10 Common Marketing Mistakes Dental Practices Should Avoid
In the current digital landscape, a strong online presence is no longer optional for dental practices—it’s essential. Effective digital marketing can significantly expand your patient base, showcase your expertise, and build lasting relationships with your community. However, as many practices discover, the path to marketing success is riddled with potential pitfalls. At Golden Proportions Marketing, […]
How to Set the Right Expectations for Your New Dental Patients
New dental patient expectations are set earlier than you think It used to be that the new dental patient experience started with the first call to the office. That has changed. Even though the initial phone call is the first two-way communication between the new patient and the dental office, the expectations for that conversation […]
A Common Sense Approach to Converting New Dental Patient Phone Calls
In dentistry, opportunity doesn’t come knocking. It picks up the phone. But when you hear that ringing and start getting new dental patient phone calls, are you prepared? It may seem like a common sense process to schedule a new patient, but most of the time that “simple” procedure gets botched, and the opportunity is […]
The Complete Guide to Dental Patient Financing
As a dentist, you’re no doubt constantly searching for ways to improve the quality of care you provide to patients… and improve the quality of your practice in the process. One thing you may have overlooked that can help both you and your patients is dental patient financing. That’s why we’ve compiled this guide to […]