Dental Reputation Management: 8 Dental Review Software Solutions
Every dental practice needs reviews From the inception of Healthgrades in 1999, online reviews on dental reputation management has become a force to be reckoned with. The pick-a-provider world of search is here to stay. Today, there are over a dozen different review sites that house reviews on practices just like yours, making reputation management […]
Why you should prioritize dental email marketing and how to do it
I have some good news, and I have some bad news. Here’s the bad news first. You’ve probably been missing out on one of the most cost effective forms of dental marketing you could possibly use to generate more appointments for your office. Ugh! OK, but wait, here’s the good news. You may already have […]
3 powerful benefits of Facebook ads for dentists and how to use them
Marketers recently shared that 42 percent of people think that Facebook ads are important or crucial to their current business. Social media is an important strategy, and Facebook ads for dentists are the place to start. Nearly seventy-five percent of all internet users are on Facebook, which means that the majority of your target audience […]
Dental Branding: 6 Must-Have Elements To Build Your Brand Identity
There is no question that a strong dental brand identity is important to the success of your business. After all, your dental branding efforts are central to developing visual identity, helping to set you apart in a competitive industry. Paul Rand, the legendary designer of corporate logos for UPS, IBM, and ABC, stated that “logo […]
Why isn’t your advertising filling your patient schedule?
You’ve always heard that advertising can be a highly effective way to fill gaps in your dental patient schedule and keep your flow of production consistent. So, why hasn’t it produced results for your office? You may be tempted to throw in the towel on all of your dental marketing, thinking it “just doesn’t work.” […]